Roblox game studio - UK

Your fans are already on Roblox. Give them a world to live in.

Player Promo designs, builds and runs branded Roblox games for sports clubs, film and TV studios and brands - owned worlds that keep players coming back, not one-off activations that fade in a month.

Book a discovery call See what we build
Roblox-style trick-or-treater with a pumpkin bag being chased down a Halloween street at night

Own the ground. Don't rent it.

A skin drop spikes, then it's gone. A world you own keeps the audience, the data and the revenue - and gets better every season.

123M

people play Roblox every day

Roblox daily active users, Q2 2026

65%

of players are 13 or older - not just kids

Roblox age-check data, Jan 2026: 38% aged 13-17, 27% aged 18+

$1.5bn

paid to Roblox creators in 2025

Up 63% year on year, per Roblox

What we build

Branded worlds, built game-first

Official branded builds often flop because they start with the logo. We start with a mechanic players already love, then make it unmistakably yours.

Sports clubs and leagues

A persistent club world - stadium hub, minigames, matchday events, virtual kit and player moments - built for men's and women's teams and run as a year-round fan channel.

Football, cricket, combat sports, racket sports

Explore club worlds ->

Film, TV and entertainment

Launch worlds that land before release and keep fans playing long after - plus revival games that bring dormant catalogue IP back to a new generation.

New releases, series, catalogue IP, creators

Explore film and TV worlds ->

Brands

From wearable drops to fully owned brand worlds - fashion, beauty, music and consumer brands, designed around how Roblox players actually play and spend.

Fashion, beauty, music, consumer

Explore brand stores ->

Plus: creator launch campaigns - live ops and updates - brand protection - a revenue case before you commit

How we work

From first call to a world that runs itself

  1. 01

    Concept

    Your world, its core loop and the revenue case - shaped around your audience.

  2. 02

    Design

    Custom art through our Blender-to-Roblox pipeline, with sign-off at every stage.

  3. 03

    Build

    Fast, AI-assisted production by Roblox-native developers, with all IP assigned to you.

  4. 04

    Launch

    Creators, press, your own channels and shareable links that open straight into the game.

  5. 05

    Operate

    Live ops, events and reporting - so the world grows instead of fading.

Safety and compliance

Built for a platform full of young players

  • Designed to Roblox's content maturity tiers from day one, including the Kids and Select account experiences.
  • No gambling mechanics. Any paid random items show published odds and always give a benefit, in line with Roblox policy.
  • Stylised, age-appropriate presentation - even for combat and contact sports.
  • Image rights handled properly: current players and licensed IP only, cleared with you.

Let's talk

Tell us about your fans. We'll show you their world.

A 30-minute call is enough to sketch a concept and a first revenue case for your brand.